Who We Are

The Visionary Institute for Total Ageless Living, Inc. (VITAL) is a not-for-profit 501(c)(3) organization promoting innovative models of healthy and productive living for the 50+ generation. VITAL will play a unique role in preparing society for the changes and challenges that will occur as the nation ages. VITAL will accomplish this mission by:


A unique and tailored approach to educating and assisting 50+ers on transitioning through their encore years.

Actionable Data

Research and databases of talent pools and socially-purposed organizations.


To government agencies, village networks, non-profits, corporations regarding the assets of the 50+ers.

Our History

The Visionary Institute for Total Ageless Living, Inc. (VITAL) emerged from a series of discussions among three baby boomers. These boomers were part of the ever-growing sandwich generation rearing their own children while being the primary caregivers for their parents. After living the emotional roller coaster ride and witnessing firsthand the often unsettling realities of independent living, assisted-living, and nursing home care, several truths emerged for these boomers:

Advocacy Skills are a Must

The need for advocacy skills to ensure the best care and treatment available for one's parents, and the burn-out that occurs even under the best of circumstances when dealing with these highly-emotional issues.

Finding Ones Place is Key

The emotional strength and healing nature of feeling needed, and the shrinking of one's world when one loses control and is segregated from multi-generational connectivity.

There’s Strength In Numbers

The powerful need for social support, and the decline in emotional and physical health that ensues when such support is not available.

The VITAL Misson

The vision needed to learn from these lifetime lessons and forge a new map of growing older for society.



Monica H. Schaeffer, Ph.D.


Monica H. Schaeffer, Ph.D., a health psychologist and certified facilitator of Ethical Wills/Legacy Letters Workshops, brings more than 20 years of experience to VITAL, Inc. She is dedicated to promoting the vitality of fellow baby boomers.


Marta Leipzig


Marta Leipzig brings over 20 years of strategic marketing, advertising agency and consumer research experience to VITAL, Inc. Marta launched her advertising career at BBDO in New York City and later moved to Washington, DC, where she became a marketing executive for Citicorp.


Eileen Dykes, M.S., R.D.


Eileen Dykes, is a licensed, registered dietician and health educator specializing in nutrition and health issues. A baby boomer herself, Eileen recognizes and addresses the changes this generation must make to ensure an active, vital lifestyle.


Mitchell E. Gorochow, CPA

Advisory Board

Mitchell E. Gorochow, CPA has over 30 years of accounting, tax and consulting experience. He specializes in helping firms think strategically and develop their go-to market tactics so that they can best connect with their clients and prospects.


Ed Barrow

Advisory Board

Ed Barrow, CPA is Managing Partner of Alliance Executive Search with 15 years of experience in the staffing industry. He has experience in successfully managing large branches as well as running both permanent search and temporary staffing desks.


Joan R. Kahn, Ph.D.

Advisory Board

Joan R. Kahn, Ph.D. is an Associate Professor of Sociology at the University of Maryland. In addition to being an advisor to VITAL, Inc., Joan is actively involved in the Potomac Community Village, part of the Village-to-Village Network promoting the ability of individuals to “Age in Community.”


Emmanuel Kaska

UI/UX Design Lead

Emmanuel has contributed to VITAL, Inc.’s mission plan as project manager. With his experience in project management at the University Space Systems lab, he has assisted in development of both VITAL Inc. site functions as well as development of VITAL sub-sites purposed to further the companies overall mission statement.


Leon Chike Nwankwo

Chief Technology Expert

As a student at the University of Maryland Smith School of Business, his extensive experience have prove pivotal in both site and business plan development. Chike’s previous experience with several start-ups within the business school have allowed him to be an invaluable resource in terms of overall site and sub-site design and development.


Lindsey Klaassen

Research Assistant

As a University of Maryland alumna majoring in sociology with a special interest in the demographics of aging, she is also contributing towards advancing Aging in Place, a concept that helps adults remain independent and living in their own homes as they get older.

Sharyn S. Horwitz

Board of Directors

Has been an active member of the DC metropolitan area medical community since graduating from Georgetown Medical School in 1977. Dr. Horwitz is a Board Certified Internist and Geriatrician.Dr. Horwitz believes that VITAL can provide an essential, positive link to the future well-being of the aging population.

Joan Millane

Board of Directors

Co-owner of Millane Partners, a national consulting firm specializing in higher education and other not-for-profit real-estate and financial advisory services. Millane’s experience in innovative real-estate development will help guide VITAL's exploration of residential lifestyle options for the baby boomer generation.

Shelley R. Baker

Board of Directors

She has served on the Boards of Directors of several non-profit organizations, including Hadassah, the North Suburban Jewish Community Center, the Jewish Federation of the North Shore, and Jewish Family Services. Her expertise in Public Relations and her strong belief in “giving back to the community” will help to propel VITAL's mission.

How Can You Help?


Your gift will help find solutions to the many challenges faced by 50+ers just like you or those you know.



Please contact us if you would like to become part of the VITAL team. Your help can make a huge difference.


Spread the word!!! Connect with us via Facebook. Click the link below to tell your friends.

--John F. Kennedy
Let VITAL, Inc. help you!


Monica H. Schaeffer, Ph.D,
VITAL, Inc. President